GAMESADV · PART OF 360 MARKETING

Marketing thinking.
Game-making craft.

We are a Malaysia-based branded game studio. We bring campaign thinking, game design and development together to make brands playable.

OUR APPROACH

Start with the audience.
Find the right kind of play.

We ask what your audience should understand, feel or do. That shapes the concept, the player journey and the game we build.

01

Think like marketers.

Keep the brand’s positioning, audience and objective in view.

02

Build like game makers.

Pay attention to mechanics, controls, difficulty and the experience of playing.

03

Connect the journey.

Plan how the game is discovered and what happens when people finish.

PART OF 360 MARKETING

A game at the centre.
A campaign around it.

Marketing experience since 2007. GamesAdv connects game production with the wider group’s distribution, promotion, follow-up and sound capabilities.

Meet 360 Marketing ↗

SELECTED CLIENTS ACROSS 360 MARKETING

AEONSkyWorldUNIQLOMichelinUOBGentingLVMHFaber-CastellS P SetiaCUCKOO

These logos represent wider group experience across marketing services, not a list of GamesAdv game-development clients. Group services are scoped separately.

GAME DEVELOPMENT CAPABILITIES

The craft behind the experience.

We connect marketing strategy with game production. Scope, supported devices, integrations and release stages are agreed before development.

Strategy, worlds & play

Brand positioning, game concept, storyboards, characters, environments, UI and sound shaped around the agreed brief.

Game systems & delivery

Browser gameplay, AI opponents, progression, competition rules and the integrations needed for the project.

Multiplayer & analytics

Online multiplayer development and gameplay analytics capabilities. Super Rally implementations have completed development and are in testing.

A FEW ANSWERS

Before we get playing.

Do people need to download an app?

Our browser games open from a link or QR code. Device support and embedding requirements are agreed for each project.

Can you build a game like Super Rally for us?

Yes. We can plan characters, worlds, modes and progression around your brand, with clear development phases and a support plan.

How much does a project cost?

We quote the concept, artwork, features, campaign duration and support in your proposal. Interactive Campaigns provide a focused starting point.

Who owns the game and participant data?

Usage rights, source code, assets, data responsibilities and handover are defined in the project agreement.